Welcome to The Winners Circle, a fan rewards programme that revolutionises the way horse racing fans engage with the sport. With our utility token, we're inviting you to be part of an exhilarating, exclusive club.
The Winners Circle aims to ignite the global horse racing community. We're rewriting the rules of engagement and offering fans a tangible stake in this age-old sport. By joining this new programme, fans can:
Blockchain technology powers the programme, merging top-tier fan engagement with the disruptive potential of web3 technology.
The Racing League is at the heart of this transformation. This rapidly evolving horse racing format broke new ground in 2021 by introducing team-based league competition to this age-old sport. With the goal of attracting younger audiences, the Racing League offers an explosive mix of tradition and innovation.
The 2023 competition, won by Team Ireland, featureing over 130 leading UK and Irish trainers and 49more than 50 top professional jockeys drafted from a pool of over 100, including the legendary Frankie Dettori, who will also be Team Manager of one of the competing teams, Racing League returns for it’s fourth year of competition in July 2024 we areas the vanguard of the new age of horse racing.
With 7 teams and a prize pool of over £2 million, Racing League takes place across the UK over 8 weeks the summer and comprises 42 races across 6 fixtures (7 races per fixture). This format offers a hybrid event experience that maintains the heritage of this distinguished sport whilst creating exciting new ways to boost viewer engagement and reach new, untapped audiences.
The league already boasts an impressive reach across a range of audiences thanks to an exclusive broadcasting programmes from ITV Racing and Sky Sports dedicated to the league races reaching over 500,000 live viewers on UK TV, its partnership with talkSPORT Radio reaching over 1 million listeners across 30+ countries, and a social media reach of over 2.5 million through a combination of broadcast, media, industry partners, and press coverage.
The potential of the Winners Circle to transform horse racing is huge - we aim to disrupt and reshape a tradition that has thrived since 700 BCE. By leveraging cutting-edge technology, we're tackling some of the biggest challenges faced by horse racing head-on, including:
The Winners Circle is our vision for a new era of horse racing fandom. By combining state-of-the-art fan engagement solutions with web3 innovation, we aim to re-energise horse racing and pioneer a shift in how fans engage with their beloved and historic sport.
Web3, or the decentralised internet, is set to revolutionise fan engagement across the sports and entertainment industry. Using this technology, we can unlock new ways to incentivise and reward fan engagement that were previously unimaginable, creating a fresh and thrilling experience for both die-hard horse racing fans and casual enthusiasts.
Our trusted partner, Zilliqa, provides us with an outstanding low cost, high performance layer-1 blockchain platform as well as web3 fan engagement services, ensuring that our fan engagement initiatives are reliable, secure and can scale to the demands of this $400Bn industry.
At the core of the vision for The Winners Circle is our flagship utility token, $HRSE. Its primary objective is to deliver a dynamic range of benefits to members of the Winners Circle, that improve both their digital and physical racing experience.
Our partnership with Zilliqa also allows us to tap into the ever-growing web3 community. As more people become interested in the decentralised world, we’re giving horse racing a platform to attract new fans, revolutionising the way they interact with the sport and fostering a thriving ecosystem that celebrates and rewards their passion. The key to unlocking this new and disruptive experience for horse racing fans is the launch of the $HRSE token.
By rewarding engagement and building an ecosystem of tangible benefits, we are making fan loyalty mean more than just cheering on the horse you’ve backed - it's now about building a community that shapes the future of the sport.
Imagine becoming a part-owner of the horse that has caught your eye on the racecourse. With $HRSE tokens, that dream could soon become a reality. Token holders gain access to exclusive discounts when purchasing racehorse ownership syndicate shares. This privilege isn't just about owning a piece of your favourite equine athletes; it also allows you to share in the thrill of victory and the spoils of future prize money.
For the die-hard fans who live for the thrill of live racing, $HRSE tokens provide access to discounts on tickets for live racing events. So whether it's the adrenaline of the races or the electric atmosphere of the crowds, you can experience it all firsthand, more often, and for less.
Another incredible opportunity you will unlock as a $HRSE token holder is the ability to participate in the governance of your favourite Racing League team. Ever felt like you know just what your team needs to win? Now you get to voice those opinions in a tangible way, making real contributions to your team’s strategy and success.
Finally, we will unveil the Racing League Manager game. This interactive experience will give fans the experience of managing a Racing League team and give them an opportunity to compete for rewards based on their racing expertise.
The Winners Circle strives to become much more than a horse racing rewards programme. We aim to build a bustling community of enthusiasts, a breeding ground for innovators, and a catalyst for revolutionising the sport we all love. Together, we will make horse racing more inclusive, engaging, and thrilling than ever before.
The Racing League Manager game will give this community the opportunity to compete for rewards based on their racing expertise and knowledge. It will also provide an extra layer of engagement and fun to the horse racing calendar.
The comprehensive functionality of the $HRSE token will come to life as The Winners Circle advances in its quest to redefine the horse racing experience. The roadmap presented below showcases the key landmarks we aim to reach in our upcoming journey.
Our future plans include amplifying fan rewards through a global partner network and taking the Racing League Manager game into the metaverse, providing fans with an entirely new way to engage with the sport they love.
Designed to reward racing fans for their loyalty and create a close-knit community, the $HRSE token unlocks exclusive privileges for holders.
Token holders can access:
Early supporters who sign up and support The Winners Circle prior to launch have the opportunity to qualify for a $HRSE airdrop.
Prior to launch, the $HRSE token will be available to purchase via launchpads for early investors who wish to become the inaugural members of the Winners Circle. Post-launch, these tokens can be purchased via both centralised and decentralised exchanges. The official Racing League prediction game also offers fans a chance to earn $HRSE tokens through correct predictions, with points convertible to tokens at an exchange rate to be determined post-launch.
The Winners Circle native token is $HRSE, a fungible token deployed on the high-throughput, secure, and reliable Zilliqa blockchain.
It's tokenomics are designed with the goal of creating a sustainable ecosystem with an engaging reward system and multiple uses for the $HRSE token.
The total supply of $HRSE is capped at 500 million tokens. All tokens will be minted in an initial token generation event (TGE). After launch, the token will be available on decentralised exchanges and in time on centralised exchanges.
The allocation of the 500m tokens is broken down as follows:
Allocation
Nr of $HRSE Tokens
% of Total supply
Total supply
500,000,000
100%
Public Round
60,000,000
12%
Liquidity
50,000,000
10%
Marketing
120,000,000
24%
Zilliqa Team
80,000,000
16%
Racing League Team
80,000,000
16%
Fan Rewards
110,000,000
22%
At the Token Generation Event (TGE), the token supply on the open market will be as follows:
Allocation
Nr of $HRSE Tokens
% of Total supply
Total supply
61,000,000
12%
Public Round
12,000,000
2%
Liquidity
25,000,000
5%
Marketing
24,000,000
5%
Zilliqa Team
0
0%
Racing League Team
0
0%
Fan Rewards
0
0%
The vesting lock is intended primarily to show that the team and initial investors are committed to Racing League and its success for years to come. Secondly, and just as importantly, it is intended to help alleviate sell pressure on the $HRSE token that might arise if all tokens are eligible to be sold from large account holders at once.
Allocation
Nr of $HRSE Tokens
Immediate unlock
%Lock up period
% unlock in year 1
100% unlock after
Public Round
60,000,000
20%
N/A
100%
12 months
Liquidity
50,000,000
50%
N/A
N/A
16 months
Marketing
120,000,000
20%
N/A
25%
30 months
Zilliqa Team
80,000,000
0%
6 months
50%
30 months
Racing League Team
80,000,000
0%
6 months
50%
30 months
Fan Rewards
110,000,000
0%
2 months
34%
3 years
The public round IDO will provide an opportunity to invest in $HRSE prior to the token generation event (TGE). The IDO will be carried out via various popular launchpads. At TGE $HRSE will be listed on both Centralised and Decentralised exchanges.
The marketing allocation will be used for campaigns, partnerships and promotional events to boost visibility and engagement with the $HRSE token.
The marketing budget will be unlocked at a rate of 5% every 3 months, with the first unlock occurring after 6 months.
Once the Racing League Manager fantasy game is launched fans that make successful predictions in the Racing League fantasy game will earn rewards. This provides an opportunity for fans to earn $HRSE token by demonstrating their expertise in horse racing.
The Winners Circle is built on infrastructure provided by the Zilliqa Group. Zilliqa provides plug-and-play web3 solutions for enterprise applications across a range of industries. The underlying technology at the core of Zilliqa's infrastructure solution is a high-throughput and secure blockchain that delivers a scalable and reliable platform for web3 applications.
The ability The Winners Circle web3 platform to process real-time racing events while maintaining data integrity and security is ensured by the seamless integration of Zilliqa's web3 technology and services.
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